Exclusive Interview - Mr. Loy Joon How, General Manager, Impact Exhibition Management Company Limited
Current potential of the Thai MICE industry in your perspective
Thailand’s MICE industry outlook is expected to remain robust. Thailand is an attractive and preferred MICE destination for many corporations across the Asia Pacific region. Despite the projection of slower economy growth for some South East Asian economies due to slow down in China demand, the MICE industry will continue to play an important role in contributing to the Thai economy and job creations.
Business overview and trends for 2019
2019 is likely to see a slow-down in Chinese MICE arrivals to Thailand due lower economic growth projection. On the other hand, India is becoming a potential market for Thailand as Indian MICE arrivals continue to grow. The South East Asia region remains a key market for Thailand.
The MICE industry generates a lot of wastes that put pressures on the environment. As such, calls for greater awareness and actions in reducing carbon footprints in the MICE industry continues to be a key focus for all MICE stakeholders.
There will be a growing trend for the MICE industry to embrace the digital economy in order to stay relevant and meet the growing digital needs and rapid changing expectations of customers.
Vision and Business plan
We want to be the most desired and admired MICE destination and service provider in Thailand and Asia.
We are a key industry player that supports the continued developments of Thailand MICE industry.
We will continue to improve our productivity, process and performance to deliver high values to our customers beyond their expectations.
We will continue to invest in the constant improvements of our venue to provide our customers with a world class facility.
Vision Statement
We want to be the most desired and admired MICE destination and service provider in Thailand and Asia.
Strengths of your business or business's
We are a customer led company. We design our entire business around our customer needs with focus on personalized and total solutions for our customers to experience value and services beyond their expectations. We are shifting from just being a conventional MICE venue to a MICE destination with touristy attractions that provides a delightful and memorable customer journey experience.
